New Smokefree Creative Toolkit
A new toolkit to support NHS Stop Smoking Services and Smokefree partners with local marketing activity is now available. The ‘Smokefree Creative Toolkit’ contains a suite of branded artwork templates to use across all marketing channels. These templates have been specifically designed (using feedback from local services) to help local NHS Stop Smoking Services promote themselves without the need to pay for new creative work.
The toolkit contains materials to support local marketing objectives; to help generate new referrals and motivate clients through the programme. Each template can be tailored for local use simply by adapting the logo and contact details, or by replacing sections with relevant local information. The templates use Smokefree images and illustrations which are available to download from the resource centre.
Many of the artwork templates are now available as editable PDFs that can be downloaded for free. Editable areas are restricted to logo and contact details. Local services and partners will need the Smokefree and NHS fonts to adapt the materials locally.
To adapt any of the other templates please contact the EMO team at smokefree@emo.uk.com to
receive the artwork files. EMO can adapt any artwork templates for you, please note there will be a charge for this.
The full toolkit can be viewed here.