Lost-to-follow up
This section includes mailer and letter templates, created to re-engage with clients who have dropped out, or whose status is ‘not quit’ or ‘unknown’. The mailer reassures the client that it is normal to need more than one attempt and encourages them to use their experience to give quitting another go. The mailer should be sent with a letter that invites the client back into the service at a time that is convenient. All templates can be easily adapted to include local contact information and logos.
LOCAL TOOLKIT – TEMPLATES






